How do I change my handles?
It's so easy! Simply slide your handle to the side of the caribeener (round metal thing) to access the opening, push it open, and slide your handle off. Repeat on all 4 caribeeners, then slide your new handles in. Long or short, the choice is yours!

Are the magnets going to affect my credit cards?
The magnets are above the purse compartment entirely, so they will never even come in contact with the contents of your purse. But just to be safe, we tested them out, by leaving our own credit card and cell phone directly on them overnight. No problems whatsoever! (I'm told you need an industrial strength magnet -like those found at grocery store checkouts, etc- to really do anything to a credit card or cell phone.)

Will the magnets wear out?
Nope, they will never wear out! We use permanent magnets that are seriously strong - I couldn't get them off my fridge when I tried them out. There are ways magnets can be de-magnetized, but it would take some serious force that a purse would have no business coming in contact with to make that happen. (If you're a nerd like me, you can read all about the science behind why at http://www.physlink.com/Education/askexperts/ae472.cfm.) We actually decided on magnets (over any other type of fastener) not only because it gives such a sleek, seamless look to the design, but also because they won't wear out as a snap will

Will the purse cause issues with airport security?
They do get noticed occasionally, but in our experience (and that of our family, friends and local customers) we have never heard of any real issues. Michelle is currently abroad on a design trip and hasn't had any problems whatsoever (but she has come up with tons of fantastic designs for the coming year, we can't wait to hear all about it when you get back Miche!)

Initial reaction to the new trend in women's fashion has been highly positive, with many customers exclaiming their satisfaction with the "Hand Bag with an Interchangeable Shell".

Miche Bag answers that problem by allowing women to change the cover of the bag itself with a magnetic "shell" cover. Early sales of the product, which starts at a $29.95 price point for a base bag, have exploded in recent months, especially in Utah where the bag originated.

Corbin Church, a representative of Miche Bag, hopes that the availability of dozens of different shells, with more in production, will help support the growth of Miche Bag in retail locations and online. "It's a great product that has had great reviews by users. By the end of 2007 we hope this will translate into over 50 retail locations in the US, with International locations opening early next year."

What started as an idea little more than a year ago has now grown to fruition. Miche Bag has officially launched from it's home base of Salt Lake City, UT, and is rapidly expanding to the rest of the nation. By the end of 2007, Miche Corporate (that sounds scarier than it should) anticipates over 50 mall-cart locations in the United States, and over 500 by the end of 2008.

Rest easy international fans, because 2008 will also bring international distribution to your far away shores! Plans are to bring Miche to the EU, Australia, and wherever else there is an interest in anything Miche related. Ordering online will also continue to bring support for those in remote locations worldwide.

If you're new to Miche, you may be wondering what all the hub-bub is about? Why so much attention to a hand-bag? Well, first off, Miche is no ordinary bag - it's a fashion revolution. In a matter of seconds you can change a purse that doesn't quite fit your outfit into a stunning addition, just by changing the "shell" wrapping the bag.

The reaction to Miche bag's by the community in Salt Lake City, UT has been astounding. People simply love it, and who's to blame them? Gone are the days where a fashionable hand-bag or purse collection meant thousands of dollars invested and valuable closet space. Miche Bag has arrived, with it's chic interchangeable "shell" covers that allow you to take control of your wardrobe!